Ajak Deng for Opening Ceremony’s “MICA”

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The fashion world was buzzing this past September, when Opening Ceremony debuted its luxury smart bracelet, “MICA” or “My Intelligent Communication Accessory”- the high-end wearable, engineered by Intel, that includes a curved sapphire touchscreen display. Well, the Holidays are here and MICA is finally available for pre-order at Barneys New York! It is priced at $495 and comes in two styles – one has black water-snake skin, pearls from China, and lapis stones from Madagascar, while the other style includes white water-snake skin, tiger’s eye from South Africa, and obsidian from Russia. Top model, Ajak Deng along with Kirsten Owen are headlining the ad campaign shot by Collier Schorr. Check out the campaign photos in the slideshow above and be the first of your friends to rock the stylish, high-tech device sold at Barneys!

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[Barneys.com| style.com| Photo: Collier Schorr]

 

 

Soo Joo Park for Redken

When it comes to spokesmodels, no one sells a brand/product better than a person to which customers can relate. Soo Joo park is just that. Known for her ice blonde hair and trendsetting style, Redken has tapped the supermodel as its newest muse. While supermodels often seem supernatural with their flawless beauty, Soo Joo park proves that even supermodels have to pay the cost to be beautiful. Bleaching her jet black hair for years has, expectingly, taken its toll on Soo Joo’s lovely locks (although it is hardly detectable), so fittingly, Soo Joo’s debut campaign for Spring 2015, will be for Redken’s Extreme haircare range – designed to repair distressed and overworked hair. Who else, but Soo Joo, would be better to represent such a product?

[redken.ca| Photo: Matt Irwin]

Serena Williams Strips Down For New Brand

Serena Williams, Nike spokesmodel for the past several years, recently stripped down for a different athletic wear company. Australian lingerie brand, Berlei, tapped self-proclaimed devoted customer, Serena Williams, as the model for their latest sports bra ad campaign. She states, “I have tried Sports bras from all over the world but none of them compare to the Berlei Sports from Australia in terms of the support and comfort they deliver”. For such a high profile spokesmodel to endorse a competing brand/product, speaks volumes about the quality of the product! Can’t wait to see Serena’s stunning figure in Berlei’s 2015 campaign? Check out some of shots in the slideshow below, and her exclusive behind the scene’s interview with Elle Australia.

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[elle.com.au]

Sui He Covers “The Edit” November 2014

Featured as the face of major campaigns ranging from Dior to H&M, and walking the runways of almost every major fashion designer, not to mention, being the first East Asian model to open up a Ralph Lauren show, 25 year old Sui He is a fashion industry veteran. This week’s cover story for “The Edit” features Sui He in an intimate interview where she discusses everything from her personal style to the secret to her modeling success. Check out the slideshow below for preview of the editorial, and Net-A-Porter for the full cover story.

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[net-a-porter.com|Photo: Chris Colls]

Joan Smalls is Miss March in 2015 Pirelli Calendar

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The 2015 Pirelli Calendar has officially arrived – and this year the theme is Pin-Up Girls. Photographed by Stephen Meisel, and styled by Carine Roitfeld, Pirelli – the fashion industry’s version of the sexy FDNY and NYPD Calendar – features an all-star cast of 12 of the year’s top models representing each month of the year. Puerto Rican beauty, Joan Smalls, represents March as a “Latex Boxing Dominatrix” while Adriana Lima, Natalia Vodianova, Candice Huffine, Carolyn Murphy, Anna Ewers, Cameron Russell, Sasha Luss, Karen Elson, Isabeli Fontana, Gigi Hadad, and Raquel Zimmermann represent the other 11 months. Check out Joan Smalls’ photos in the slideshow above, and the behind the scenes video from her shoot below. For a complete look at the newly released calendar, visit: www.pirellical.com.

[pirellical.com|Photo: Stephen Meisel]

 

VS Fashion Show London 2014 – Who Made the Cut?

Every December, the most charismatic and beautiful models from around the world grace the Victoria’s Secret Runway in extravagant wings and bedazzled lingerie. This year, Victoria’s Secret is taking the show to London, and although the complete cast is never officially announced by VS until the night of the show, the diverse cast of models for this year’s event, has had a difficult time containing their excitement and anticipation for the December 2nd show by taking to Instagram. Check the slideshow below for the models who have confirmed, via social media,  participation in this year’s show.

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Marquita Pring in Vogue.com Editorial: “Lingerie for All Sizes”

While anticipation for the upcoming Victoria’s Secret Fashion Show is mounting, Vogue.com has released a perfectly timed lingerie shoot featuring Marquita Pring, Ashley Graham, and a few other top curvy models to remind us all that sexy comes in all shapes. Check out the article at Vogue.com – Gorgeous Bras Come in All Shapes & Sizes and a see few pictures from the shoot in the slideshow below:

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[Vogue.com | Photo: Cass Bird]

Model to Watch: Bhumika Arora

Back in August, we introduced India’s newest “It Girl”, Neelam Gill, the  face of Burberry who burst onto the International fashion scene at the end of 2013. Well, South Asia has given us another beautiful face to watch on the runways – Introducing Bhumika Arora. The 22-year old native from New Delhi was discovered earlier this year from selfies that she posted on instagram, and a few months later she found herself signed to Paris’s Elite Modeling agency and walking in an impressive 8 shows this past season!

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[style.com|elite model management|Marie Claire Italia, September 2014: Thierry Le Goues]

Lupita Nyong’o for Lancome

The stunning new advertisement for Lancome’s newest lipstick collection: L’Absolu Rouge, features Lancome’s brand ambassador and gorgeous actress, Lupita Nyong’o. Shot by top fashion photography duo, Mert Alas and Marcus Piggott, Lupita dons the beautiful lip color while laying on a bed of roses. Check out the behind the scenes of the photo shoot below: